A few years ago,

they told us "there's plenty of fish."

And honestly? It felt true.

New Hinge prompts every week, mutuals sliding up on stories, "wyd" at 1 am, the group chat screaming every time someone got added back. The options were endless.

But now?

Same "flirty but unavailable" vibe in different fonts.

Same "he left me on delivered for 11 hours but posted a story" nonsense.

Same 2 am voice notes that start with "girl I'm done" and end with "should I text him again?"

We'll spend 45 minutes picking the perfect top for one date,

we know exactly which filter makes us look snatched,

we'll decide in 3 seconds if a reel is delulu or real.

But one dry "k" from him and suddenly we're detectives, astrologers, and therapists all at once.

When an app is made for everyone, it can only give "just block him babe" energy.

It can't remember that he does this every time Mercury is in retro.

It can't clock that this is the third "situationship" who calls you dude.

It can't speak in your city's slang, your sarcasm, your exact brand of "I'm chilling" that actually means crying in the metro.

That's why we built notBf.

The first unapologetically honest, voice-first bestie that's finally only for you.

No more scattering your feelings across close friends, Self Chats, Notes app drafts, and "girls is this a red flag?" polls.

Everything lives here. Private. Remembered. Summarised. Roasted when needed.

One day we'll look back at dating apps like we look at Orkut.

Cute, chaotic, but girl… how did we survive on "he's online but not replying" as data?